Fading London: The City's Vanishing Ghost Signs
Helen Cox
Hardcover | 19.3 x 1.52 x 23.5 cm | 128 pp
The History Press | 2019 | 9780750992596
This is a photographic journey into London’s often overlooked advertising history exploring how the capital’s businesses of old made use of hand-painted signs to inform, advertise and appeal to consumers. This intriguing book profiles hand-painted advertising from across the city and investigates the companies that commissioned the signs that now appear faded – like ghosts – on the brickwork of buildings. It is a snapshot of a time that is almost forgotten but which lives on through the sometimes haunting presence of ghost signs on the city’s streets.
Richly illustrated with 150 full-colour signs, this collection reveals the many varied industries and businesses of London’s past.
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Description
Helen Cox
Hardcover | 19.3 x 1.52 x 23.5 cm | 128 pp
The History Press | 2019 | 9780750992596
This is a photographic journey into London’s often overlooked advertising history exploring how the capital’s businesses of old made use of hand-painted signs to inform, advertise and appeal to consumers. This intriguing book profiles hand-painted advertising from across the city and investigates the companies that commissioned the signs that now appear faded – like ghosts – on the brickwork of buildings. It is a snapshot of a time that is almost forgotten but which lives on through the sometimes haunting presence of ghost signs on the city’s streets.
Richly illustrated with 150 full-colour signs, this collection reveals the many varied industries and businesses of London’s past.
